Strategic Cost Management
Free Tool

Discover the Hidden Profit
in your customer portfolio

Based on Customer Profitability Analysis research, this calculator reveals how much profit you're leaving on the table — and how much is being destroyed by your least profitable customers.

📊 Customer Profitability Analysis (CPA) research:  20% of customers generate 150% to 300% of total profit —  while the bottom 10% destroy between 50% and 200% of that profit.
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Data
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Results
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Potential
Enter your company data
No need to be exact — estimates already reveal powerful insights.
Customers who purchased in the last 12 months
$
Gross or net revenue for the period
$
EBITDA or operating profit
Analysis scenario Moderate
⬅ Conservative Moderate Aggressive ➡
Please fill in all fields with valid values.
Profitability distribution across your portfolio
Estimate based on CPA research parameters
🏆
Highly Profitable Customers
Generate the vast majority of your real profit
20%
— customers
Profit generated
—
—
⚖️
Neutral Customers
Break even — barely cover their cost to serve
70%
— customers
Contribution
$0
Neutral
⚠️
Value-Destroying Customers
Cost more than they pay — drain profit from the others
10%
— customers
Profit destroyed
—
—
💰
Current profit
—
Reported result
🔥
Being destroyed
—
by the bottom 10%
📈
Potential profit
—
if the worst are corrected
🎯
Real margin — top 20%
—
real margin of your best customers
🚀 Unlockable potential profit
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—
How profit is distributed across your portfolio
Visualization of the profitability flow between customer groups
Cumulative Profitability Curve (Whale Curve)
How profit accumulates — and is destroyed — across your customer base
Top 20% Middle 70% Bottom 10% Potential profit Current profit Δ hidden profit

Your company has more profit available than you think

MyABCM calculates the real cost to serve each customer with precision — revealing exactly who is generating value and who is destroying it. No estimates, no guesswork.

I want a real analysis of my company
* Values are estimates based on average percentages from the Customer Profitability Analysis (CPA) research.
MyABCM performs precise calculations using your company's actual data.